태그

In marketing, product bundling is offering several products for sale as one combined product. This is common in the software business (for example: bundle a word processor, a spreadsheet, and a database into a single office suite), in the cable television industry (for example, basic cable in the United States generally offers many channels at one price), and in the fast food industry in which multiple items are combined into a complete meal. A bundle of products may be called a package deal or a compilation or an anthology.

via Product bundling – Wikipedia, the free encyclopedia.

 

Advertisements